Lure Shimano

We've all been waiting for it! Given the technical nature and design quality of these rods and reels, the brand had to come up with a range of lures of the same standard Shimano had to come up with a range of lures to match. And they've done just that. The Shimano lures benefit from all the expertise of the brand, the know-how of Japanese anglers and anglers from all over the world.

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Shimano swimming fish, gems of technology

As with its rods and reels, the Japanese brand has developed Shimano has developed technologies to make its lures stand out from the rest. The brand is aware of the wide variety of lures on the market in France and Europe today, so it wanted to stand out from the crowd by offering something that didn't yet exist.

The Shimano swimbaits feature new technologies such as Flash Boost and Scale Boost.

Flash Boost technology is based on a mirror plate fixed by a spring. This plate is in constant movement, reflecting light even when the lure is static. When retrieved or paused, the lure remains highly attractive to fish hard bait remains highly attractive to predators.

Scale Boost technology adds realism to the lure by giving it true-to-life scales.

Shimanoa wide variety of lures

Although the brand Shimano has focused solely on the manufacture of swimming fish (for the moment), these lures can be used in the sea as well as in freshwater. In fact, the wide range of shapes and colours on offer are just as suitable for saltwater bass fishing as they are for pike fishing.

You'll find crankbaits, minnows and swimming fish for trout fishing, lipless and swimbaits for pike fishing and even sliders for tuna fishing.

This wide variety of lures will cover a wide range of fishing techniques, while offering new technologies to keep anglers happy.